The problem facing airlines is apparent from any visit to Travelocity, Orbitz or Kayak. Your airline is just another cell on a price and schedule spreadsheet. Airlines that are able to focus their brand on several key attributes and relentlessly execute on delivering a differentiated customer experience are able to break out of the box and continuously deliver profitability.
OpenMic continuously collects, analyzes and reports customer sentiment and social media analytics from the channels you select: social media, email, SMS, forms, surveys and any other consumer generated media.
Both eatery and hotel companies know the value of differentiation and segmentation in delivering sustained profitability.